Bachelor of Tourism Management (Honours) Event Management
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Programme Overview
Overview:
Designed to prepare students for the demands of the industry, this programme combines fundamental areas of event management in the tourism context. As events are becoming a vital part of tourism and businesses, students will be guided to be adaptable and resourceful to thrive in this fast-paced career filled with exciting opportunities and varied workplace experiences. Hands-on learning opportunities are tailored into the programme through which students learn to stage events from conception to completion. All these competencies are highly relevant to allow them to thrive in the competitive and dynamic tourism and event industry.
Intake:
July & November
Duration:
3 years
Campus:
Perak Branch
Programme Outline
Introduction to Information Technology
Introduction to Tourism Industry
Principles Management of Tourism
Tourism Economics
Tourism Marketing
Services Marketing Management
Japanese Language I
Japanese Language II
Legal Aspects in Hospitality
Human Resource Management for Hospitality Industry
Managing Guest Service
MICE Management
Accounting for Tourism
Travel and Tour Operations
Research Methodology for Tourism
Tourism Organisational Behaviour
Sustainable Tourism
Tourism Crisis Management
Professional Development for Event
Tourism Retail Management
Tourism Event Management
Sport Tourism Event
Event Sponsorship Management
Event Experience and Design
Festival and Special Event Management
Event Safety and Risk Management
Strategic Management
Entrepreneurship
Hospitality Financial Accounting
Industry Project
Internship
Language, Mata Pelajaran Pengajian Umum (MPU) and Co-curricular Courses:
English for Tertiary Studies, Bahasa Kebangsaan A, Falsafah dan Isu Semasa, Academic English, Contemporary Malaysian Issues, Penghayatan Etika dan Peradaban, English for Career Preparation, Co-curricular courses.
Minimum Entry Requirements
Career Prospects
Tourism, Leisure, and Event and Convention Management
Clubs and Recreation Industry
Travel Industry
Hotels and Resorts Industry
Airlines/Cruise Lines
Convention Centres
MICE Companies
PR and Event Firms
Sales and Marketing Departments
Fees & Financial Aids
Estimated Total Fees: RM 36, 600 (Malaysian Students)
The total estimated total fees may vary by 10%.
For more information about the fee, click here.
Merit scholarship
To find out more, click here.
Other scholarship
To find out more, click here.
Financial Aid
For PTPTN, click here.
For Study Loan, click here.
For more information on Financial aid, click here.